Capturing the School Market
By Bonnie Durkin of D-Vision Video
I. Introduction
II. Projects to Avoid
III. Personal Attributes Need to Videotape School Events
IV. Equipment Needed
V. Marketing Strategy
A. Selecting the Right Schools
B. Finding Contacts
C. The Importance of the Flyer
VI. The Senior Memory Package
A. Marketing the Senior Memories Tape
B .Taping and Editing the Three Events
1. Senior Prom
2. Commencement
3. Project Graduation
VII. Videotaping Plays and Concerts
VIII. Conclusions.